Next level results for mission-driven leaders
Next Level Storytelling.
Next Level Strategy.
Next Level Service.
I serve as senior communications and marketing counsel to universities, foundations, nonprofits, and mission-driven companies. I help them tell stories that resonate, and I help protect their reputations when issues arise.
25+
Years leading communications, marketing and storytelling projects and teams
223M+
Impressions in most recent award-winning brand elevation campaign
$12B+
Philanthropic campaigns supported at three AAU institutions
Where I can help
Philanthropic communications
Multimillion-dollar proposals for multibillion-dollar campaigns, inclusive of Health and Athletics; emotionally compelling narratives; program launches and naming events for universities and foundations that seek to maximize their community impact through storytelling.
universities - Foundations - Donor collaborations
Crisis & issues management
Readiness assessments and red team exercises, hold statements, and senior leadership counsel with a steady hand and calm voice to minimize harm and solidify trust.
Scenario planning - Statements - PR management
Internal communications
Leadership transitions, change management, and culture building/strengthening vehicles for teams of dozens, hundreds, or thousands.
project management - leadership training - optimal channel and cadence assessment
Executive communications
Keynotes, board presentations, and op-eds in authentic, human, and compelling voices of authority.
Speechwriting - Thought leadership - Media prep
Digital strategy
Omnichannel approach tailored to your goals, including audience engagement and growth, and metrics that go beyond impressions to deliver upon envisioned impact.
Editorial systems and workflow - Paid + earned media - AI informed with a human touch
Brand elevation
Positioning, narrative and identity launches/refreshes for organizations and individuals poised for ascension to the next level.
Messaging architecture - Naming - Launch and celebration leadership
executive Decisioning to the ‘next level’
Every project kickoff meeting yields an Executive Decisioning brief that Senior Leadership teams can use to determine next steps and achieve the desired "next level."
My approach: Listen. Collaborate. Execute.
Listen
Our first meeting with leadership, stakeholders, staff, and especially any skeptics will be a candid and fruitful conversation loaded with questions that lead to productive and proactive next steps.
Collaborate
This is a partnership. My teams and I meet and beat deadlines, and exceed expectations, because we work toward shared goals and objectives. Together.
Execute
Individual leaders, their teams, and their organizations will turn the shared vision into reality, and leave with the tools, roadmaps, and confidence to replicate and elevate moving forward.
About Dan Caterinicchia
From a short-term communications project to a full strategic marketing campaign, our partners deserve the "next level" and that is a shared motivation and expectation every day.
Dan Caterinicchia is a C-suite marketing and communications executive with nearly 30 years of progressive leadership experience spanning higher education, government, and global media. Dan and his teams have been consistently recognized for creating and executing award-winning, integrated marketing initiatives, featuring academic medical centers and D1 athletics, that elevate institutional brands and generate measurable impact across audiences, including multiple multibillion-dollar philanthropic campaigns.
Dan is an expert in executive, crisis, fundraising, and internal communications, media relations, and stakeholder engagement with a proven ability to lead high-performing teams of 50+ and oversee multimillion-dollar budgets. He has served as a trusted partner and organizational leader at three AAU institutions – The Ohio State University in Columbus, The University of South Florida in Tampa, and most recently during an interim appointment at Carnegie Mellon University in Pittsburgh and Miami – as well as at The Associated Press. Dan and his teams are motivated to exceed their audiences' expectations while delivering record results across fundraising, earned media, and brand awareness.
However you define the "next level," Dan Cat Consulting is the partner to help realize that vision.
Initial conversations are free and candid about whether DCC is the right fit for your organization's needs.